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Showing posts from December, 2017

SuccessRecap: Types of Content That Naturally Attract Links, Inbound Marketing Techniques for Tech Companies, and more…

Hi, this is Kat from SuccessAmp, a Grand Rapids Inbound Marketing company. We help you attract more customers to your website and create value for them. According to Aleh Barysevich, Infographics are one of the most popular content that naturally attract links. Learn the other 4 in his article linked below. Solving problems before they happen is one of the 10 inbound marketing tips for tech companies to be successful. Tony Shannon discusses the other 9 tips in his article below.   3 Strategies to Make Your Facebook Custom Audiences 3X More Effective Custom audience targeting is the crest jewel of Facebook Ads. http://bit.ly/2z68iiH 6 Engagement Marketing Metrics & How to Improve Them Engagement metrics, while oftentimes viewed as “vanity metrics,” are significant indicators of how well your marketing is doing. http://bit.ly/2C3Xhgl Is Bad Product Photography Impacting Your Conversion & Return Rates? Visual creative has become an indispensable element of the online m

SuccessRecap: Restaurant Marketing Tips, Things You Must Do on LinkedIn At The End of Each Year, and more…

Hi, this is Kat from SuccessAmp a  webpage development company in Grand Rapids MI . We help you develop your business website that converts visitors into customers. Making it really easy to order online and using feature-benefit selling are just 2 of 23 restaurant marketing tips. Check out the article by Anna Gotter linked below for more tips. Adding multimedia and revising your summary are two of the things you need to do to your LinkedIn profile at the end of each year. William Aruda discusses 5 more things in his article linked below.   STATISTICAL SIGNIFICANCE? WHO NEEDS IT? (HINT: YOU DO!) Statistical significance is your solution to proper testing and the true gateway towards being a PPC Hero. https://www.ppchero.com/statistical-significance-who-needs-it-hint-you-do/ 5 VR Marketing Examples That You’ll Want to Steal for 2018 VR marketing is a thing you need to consider. https://blog.hubspot.com/marketing/vr-marketing-examples How to Use the Facebook Creator App Faceboo

SuccessRecap: Marketing Trends to Watch in 2018, Best Keyword Research Tools to Use in 2018, and more…

Hi, this is Kat from SuccessAmp, a  Grand Rapids PPC advertising company. We help you get instant targeted traffic to your website in no time. AI will take over website messaging and in-car ads will become new marketing. Those two are some of the marketing trends to watch for in 2018. AnswerThePublic.com and UberSuggest.io are two of the best keyword research tools to use in 2018. Check out the article of Gael Breton below. ARE MY YOUTUBE AD CAMPAIGNS SUCCESSFUL? Explore some ways that will help show how YouTube ads affect brand awareness and embrace YouTube as part of your paid strategy! https://www.ppchero.com/how-to-show-that-youtube-ads-are-successful/ Google Freshness Algorithm: Everything You Need to Know The Google Freshness algorithm update was a notable ranking development with numerous major implications to search engine success. https://www.searchenginejournal.com/google-algorithm-history/freshness-update/ 18 Marketing Trends to Watch in 2018 Marketing is becomi

SuccessRecap: Ways to Lower Your Facebook Ad Costs, Complete Guide to Instagram Advertising, and more…

Hi, this is Kat from SuccessAmp, a  conversion rate optimization company in Grand Rapids. One of the ways to lower Facebook ad costs is to target a more specific audience. Lisa Lacy talks about the other 8 ways in her article linked below. Margot da Cunha shares the complete guide to Instagram advertising. You can achieve success if you follow her guide linked below. How to Use A/B Testing and Personalization Best Together A/B testing and personalization are both conversion optimization tools that are suitably used together to maximize results for your business. https://conversionxl.com/blog/use-ab-testing-personalization-best-together/ 9 Ways to Lower Your Facebook Ad Costs Your Facebook ad costs will differ based on many factors, including your audience, industry, goals, and optimization settings. http://www.wordstream.com/blog/ws/2017/11/16/facebook-ad-costs Google to Introduce 8 Trust Indicators for Publishers to Add to News Stories Continuing its effort to guid

SuccessRecap: Visual Content that Gets the Most Links, Organic Ranking Search Factors, and more…

Hi, this is Kat from SuccessAmp, an  Internet marketing company in Grand Rapids . We help you increase customer acquisition rate. Using memes properly in your business can be one of the visual content that gets most links and shares. Chuck Price discusses the other 5 in his article linked below. Decreasing the website bounce rate can increase your website rankings. That is one of the 17 rankings factors that Matt Southern has identified in his post linked below. Twitter Expands Character Count to 280, Snapchat Upcoming Redesign and Algorithm Twitter expanding their character limit to 280. https://www.socialmediaexaminer.com/twitter-expands-character-count-to-280-snapchat-upcoming-redesign-and-algorithm/ In-House Team Or Outsourced Digital Marketing? Here’s How To Make The Right Choice Think about your business’s objectives and examine your business model. https://www.forbes.com/sites/forbesagencycouncil/2017/11/08/in-house-team-or-outsourced-digital-marketing-heres-how-to