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SuccessRecap: PPC Tactics to Try This Year, Easy Ways to Create Instagram Ads, and more…

Hi, this is Kat from SuccessAmp, PPC Management Grand Rapids MI. We help you get instant income using pay per click methodologies.

Bidding on branded terms is one of the tactics you can try this year to be successful with PPC. Chaitanya Chandrasekar shares the other tactics in his article linked below.

Kristi Hines shares 3 easy ways to create Instagram ads. One of the ways is creating Instagram ads for the Facebook news feed in Facebook ads manager. Check out her article below.

PPC for Travel: 3 New Tactics to Try This Year

Here are some new tactics, as well as updated versions of current strategies you may already be accustomed to, to try out on your paid search travel campaigns.
https://www.searchenginejournal.com/ppc-travel-tactics/230381/

3 Easy Ways to Create Instagram Ads

Learn three easy techniques to create Instagram ads on Facebook and Instagram.
https://www.socialmediaexaminer.com/3-ways-to-create-instagram-ads/

How to Set Up Facebook Groups for Pages

Learn how to create a Facebook group for your business and connect your Facebook page and group.
https://www.socialmediaexaminer.com/how-to-set-up-facebook-groups-for-pages/

How to Turn a Long Landing Page Into a Microsite – In 6 Easy Steps

Sometimes a small multi-page site, known as a microsite can give benefits over a landing page, and expand your thinking when it comes to conversion paths.
https://unbounce.com/product-marketing/how-to-turn-a-landing-page-into-a-microsite/

6 Expert B2B Instagram Tips for 2018

Use these B2B Instagram rules to take your company’s presence to the next level this year.
https://blog.hubspot.com/marketing/expert-b2b-instagram-tips

Google Local Search: 5 Things You Need to Do to Rank Now

Read on and find what you must do to keep up with Google’s invariably changing local search algorithms.
https://www.searchenginejournal.com/pro-rank-tracker-local-search/229617/

Google My Business Videos Now Live

Google’s Allyson Wright announced in a Google My Business Help that the video upload features in the Google My Business dashboard are now fully live.
https://www.seroundtable.com/google-my-business-videos-live-25076.html

5 content distribution strategies for 2018

Columnist Sherry Bonelli illustrates how doing more with your existing content can help it reach its full potential.
https://searchengineland.com/5-content-distribution-strategies-2018-289297

7 Tips to Optimize Your Facebook Ad Campaigns

Learn seven tips to take the performance of your next Facebook ad campaign to a higher level.
https://www.socialmediaexaminer.com/7-tips-optimize-facebook-ad-campaigns/

Mobile-first indexing in 2018: 3 things SEO professionals should do right now

Regardless of the amount of work you have put into your content, feedback is key. You must understand which of your content your visitors engage with the most.
https://searchenginewatch.com/2018/01/09/mobile-first-indexing-in-2018-3-things-seo-professionals-should-do-right-now/

WHAT I LEARNED AFTER POSTING 218 B2B INBOUND MARKETING QUORA ANSWERS IN A YEAR

Quora is an excellent platform for driving B2B inbound marketing leads.
http://go.accelitymarketing.com/blog/what-i-learned-after-posting-218-b2b-inbound-marketing-quora-answers-in-a-year

How To Research and Create Evergreen Content

Evergreen content is an important element of any content strategy. It is the content that consistently drives traffic, shares, and links to your site.
http://buzzsumo.com/blog/research-create-evergreen-content/

How to Figure Out If Your Instagram Ads Cost Too Much

Here’s a collection of proven techniques for figuring out if your Instagram ads cost too much.
https://adespresso.com/blog/figure-instagram-ads-cost-much/

How To Bridge The Gap Between Email Marketers And Email Subscribers in 2018

Email is the preferred communication and marketing channel for most companies.
https://www.semrush.com/blog/how-to-bridge-the-gap-between-email-marketers-and-email-subscribers/

6 Reasons Why Your Paid Search Strategy Must Include Bing Ads

Including Google Adwords and Bing Ads in your digital marketing tactics can help you reach an untapped audience and make the most of your budget.
https://www.searchenginejournal.com/dont-ignore-bing-ads/229017/

5 Ways to Automate More of Your PPC This Year

Get started on the path to developing your PPC campaigns with artificial intelligence. Commit to adding some new form of automation to your accounts this year.
https://www.searchenginejournal.com/paid-search-automation/230801/

5 Ways to Set-and-Forget Your AdWords Campaigns to Automatically Generate New Business

Google AdWords makes a high return, but to obtain this often entails hours of work every day. Learn how to automate your campaigns today!
https://adespresso.com/blog/set-forget-google-adwords-campaigns/

How to Build Your Brand With Content: 4 Things You Must Do

When promoting content to help establish your brand, you need to determine your audience, be different, optimize and promote your content, and repeat your message.
https://www.searchenginejournal.com/creating-content-brand-building/230983/

How to Build Quality Links – Not Quantity

Link building never ends. You must keep watching for opportunities to create linkable content and get the right people who will link to it.
https://www.searchenginejournal.com/link-quality-not-quantity/231593/

What to Do When Your Content Falls Flat: 6 Ways to Recover

Quality content creation is an indispensable element of a comprehensive marketing strategy. Here are some of the measures you can take when a piece of your content fails.
https://blog.hubspot.com/marketing/what-to-do-when-your-latest-content-piece-falls-flat

How to Make Your Blog One-of-a-Kind In a Niche

Determine how to concentrate on your business blog for more SEO advantages and long-term ROI: these five factors are all you need to win.
https://www.semrush.com/blog/how-to-make-your-blog-one-of-a-kind-in-the-niche/

That’s it for this week, thanks!



From The SuccessAmp Social Media Roundup Blog https://successamp.wordpress.com/2018/01/19/successrecap-ppc-tactics-to-try-this-year-easy-ways-to-create-instagram-ads-and-more/
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